Each channel has a daily schedule of segments they are:
· Daytime - This show programmes that appeal to people who are not working, be that people out or work or older people
· Childrens – This is for younger viewers after coming home from school, it shows cartoons and other shows for children
· Primetime – This is the main time for programming, it shows the most popular shows that appeal to a general audience, including families.
· Evening – This is past the watershed and shows that appeal to an adult audience are shown, such as programmes including violence, swearing and nudity.
Watershed – This is when programmes are allowed to include things they were not before 9PM which may not be suitable for children. The watershed is at 9PM because that is when most children will go to bed.
The most popular shows on television tend to be soaps or documentaries. Each of the terrestrial channels have their own soaps and are placed in a time slot to avoid other lapping with other soaps, they are shown during primetime.
Target Audiences for terrestrial channels:
· BBC 1 – Mainstream popular audience
· BBC 2 – More middle class, or specialist interests
· ITV – Mainstream popular audience, to compete with BBC 1
· Channel 4 – Minority audiences, and youth
· FIVE – A general mainstream audience
Each channel shows a number of repeats through out the evening or daytime. This is done to fill slots which they may not have anything planned for, repeats are rarely shown during primetime, and instead shown during off peak times. A lot of repeats may be imported programmes.
Imported – This is when a British shop purchases the rights to show a foreign programme (usually American) These shows are played after they are in the America. Channel Five shows the most imported programmes as they do not have as much funding as the other channels to create their own original shows. It is much cheaper to buy the rights to show a programme than to create your own.
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